I was approached by a group of Theater students from Victoria University to help them out with the design of a poster and a flyer for a series of plays that they will be performing. The title that encompasses these plays is quite clever for it reflects all of the knowledge that they have been digesting and assimilating over the years and that they now have to reflect in the plays that they are presenting.
Regarding the design, the chosen colors relate to earthy tones which one can associate with dirt and mud. Dirt being dry has a lighter tone than that of mud which becomes darker when mixed with water. The stressed grungy font helps to convey this feeling of hard work. The torn paper are elements that give us the feeling of something that has been put together in a very hands-on kind of way. Nothing is clean and precise which transmits the sense that people have actually been working on this project; blood, sweat and tears have been poured into this showcase.
The best of luck to all of them!
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